What is mcommerce, and how do we compare ecommerce vs. mcommerce?
Ecommerce has been around for quite a few years and its rise has been enormous recently. However, in the UK it may not be the next true frontier for shopping as mcommerce now has around a 33% market share so it is becoming ever more popular way to shop online.
Simply put, mcommerce involves shopping through a mobile device (typically a smartphone), while ecommerce involves shopping online through your computer.
And mcommerce is estimated to grow at almost 4 times the rate of ecommerce.
The good news is that all our ecommerce websites are responsive so work seamlessly whether that be on a desktop or laptop, or indeed on a tablet or smartphone by way of clever responsive designs rendering your website perfectly for the device in-hand.
Additionally we can build a specific mcommerce app for both Android and iOS handheld devices.
Store locators, loyalty point programmes, voucher codes, multiple payment options & product finders are all elements of mobile commerce we can both provide and have experience of working with.